Rising Tide | Persuasive Customer Communication
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Capture and Captivate

Customers.

Strategies and solutions for persuasive branding, marketing, and sales.
Strategic Consulting
The massive shifts in customer engagement caused by technology means emotional connection matters more than ever. We’ll help translate your brand strategy into marketing that’s in sync with sales, and data optimize customer experience for rapid growth.
Skills Training
Standard consultative selling models are customer focused but silent on how to persuade. Neuroscience provides answers which can produce extraordinary results when combined with an existing selling process. We know. We pioneered it with The 7 Triggers to Yes at top companies.
Agency Services
Brand strategy is the critical driver in a world where production is all but commoditized, but talent and taste factor into smart communication design, too. In-house creative and project management with tailored resource selection insures a unique mix of quality and economy.
Methods of Influence
Emerging research in neuroscience led to the development of radical new approaches to persuasive selling and influence marketing. Published by McGraw Hill, Rising Tide founder Russ Granger’s The 7 Trigger to Yes is now a cornerstone in the canon of science-based solutions to communication challenges, and the basis for numerous courses in leadership, marketing, and sales.
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Engage in Digital
Through our agency services division we’ve helped a wide variety of brands from firebrand startups to corporate leviathans figure out how best to reach, attract, and convert customers.
Visit our agency portfolio website
Communication Training
We brought our first highly interactive, learn-by-doing performance improvement programs to the property & casualty insurance industry over 35 years ago. The PRISMS portfolio of courses remains the gold standard for non-technical training in the industry.
Visit the PRISMS Learning Website
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Persuasive Partner Selling
We partnered with AT&T to produce a comprehensive, integrated selling skills program to serve as a performance foundation for technology professionals. The course has since been embraced by international markets across multiple industries.
Contact us about core skills

Selected Clients

For over 35 years we’ve provided marketing and sales consulting, training, and creative services to a wide variety of organizations. Following is just a small representative sample. We currently have clients ranging from fast-growing technology start-ups to Fortune 500 companies. Among our consulting partners, we represent services to an even broader range of some of the world’s most successful companies.

Leadership

Rising Tide Partners is a consortium of consultants, trainers, and designers, each with decades of experience in communication best practices for individuals and organizations. We currently have teams for life sciences & pharmaceuticals, financial services, technology, and consumer products.
We specialize in brand & marketing strategy, sales training, creative & instructional design, content & media production, all with an emphasis on digital channel deployment.
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Russell Granger
Strategy & Programming
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Kathy Coppins
Operations & Accounts

Connect with Us

CALL US AT 855-242-6300 OR FILL OUT AND SUBMIT THE FORM BELOW.  |  8 S. WEST STREET SUITE 205, EASTON, MD 21601

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