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Courses, coaching, and consulting for business and brand success.


Skill Building

Assessment & Development

In-depth profiling using the latest analysis tools; packaged and customized training with support tools for blended learning environments.


Process & Change

Efficiency & Technology

Systems analysis with a focus on the human element: usability, accountability, and synchronicity with operations and brand goals.


Brand Alignment

Expression & Adoption

External and internal brand strategy, with tactical approaches to alignment and delivery through branded behavior.

Just a few of the firms that have engaged our courses and services. Click the > arrow below right for more.



Our 30-year legacy of success at hundreds of top companies means reliability and results for our customers.

Developed in partnership with corporate education leaders like the Aetna Institute and the AT&T University of Sales Excellence, over 95% of participants rate our courses as “superior to other programs.”

Building Leaders and Teams for the Next Century

A focus on blended learning, digital support, custom design, and brand alignment signifies our new generation of leadership.


Russell P. Granger

President & CEO
After serving as Media Director for Rising Tide (originally ProEd Corporation) in the 1990s, Russell headed brand strategy for IBM Global Services, and built digital design divisions for technology and advertising firms before running his own marketing agency. He now comes full-circle by leading the Rising Tide expansion across multiple platforms.

John Garofalo III

EVP Sales & Coaching Practice
John has grown sales revenues, maximized margins, and reduced operating costs across five continents for companies in energy, construction, engineering, insurance, financial services, and consumer products. A sought-after performance coach, John is known for his ability to align individual initiative, job function, and company vision to drive stellar performance.

Joan Rothman

EVP Marketing & Operations
Joan brings a uniquely balanced scorecard in both corporate and entrepreneurial ventures to our diverse client roster. After 20 years leading U.S. and global marketing for Dun & Bradstreet, and serving as VP Global Marketing at IBM, Joan built market share at a series of fast-growth technology firms including CoreMatrix, Authentidate, and Perficient.

Get in touch and let's discuss your business!